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Venture capital funding for entrepreneurial ventures is usually available only after the start-up has become a going concern and established a track record.

A) True
B) False

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Venture capitalists and angel investors regard the management team as the most important asset of an entrepreneurial venture.

A) True
B) False

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Which of the following is the most important resource for a start-up activity?


A) social recognition
B) land
C) personnel
D) money

E) All of the above
F) A) and B)

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BCG authors Stalk and Lachenauer published a book in which they listed competitive strategy for winning against incumbent rivals. Which of the following is not one of their suggested strategies?


A) devastate profit sanctuaries of rivals
B) lower competitor costs
C) unleash massive and overwhelming force
D) plagiarize with pride and deceive the competition

E) A) and C)
F) A) and B)

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Cutting prices or increasing marketing efforts are examples of tactical competitive actions.

A) True
B) False

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The most threatening competitor to new entrants are close competitors, because they have similar structural features that help them adjust quickly and be flexible in decision making.

A) True
B) False

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Amazon is an example of a company that used the differentiation strategy to enter the market. The differentiation features included


A) minimal customer service.
B) traditional back office logistics.
C) exceptional customer service.
D) traditional delivery logistics.

E) A) and B)
F) C) and D)

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The Wall Street Journal and The New York Times have seen the intensity of their rivalry increase. One factor driving this is that The Wall Street Journal has moved from financial news reporting to general national and global news reporting and finally, to adding local New York news. The rivalry of these two news providers has increased due to


A) increased dynamic capabilities.
B) erosion of first mover advantages.
C) increased market commonality.
D) the choice of tactical over strategic actions.

E) A) and D)
F) None of the above

Correct Answer

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Entrepreneurial new entry is often perceived as a competitive threat because most market needs are being met, either directly or indirectly, by an existing firm.

A) True
B) False

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Competitive dynamics of the rivalry among similar competitors can alter company strategy.

A) True
B) False

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Which of the following terms is used to refer to opportunities that are practical and physically possible?


A) durable
B) valuable
C) sustainable
D) achievable

E) B) and D)
F) A) and C)

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Venture capital is a form of public equity financing used to help young firms grow rapidly.

A) True
B) False

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The new entry strategy that a firm chooses is dependent upon the ______________ and the ______________ of the new business concept.


A) riskiness; cost
B) riskiness; potential sales
C) riskiness; innovativeness
D) idea; innovativeness

E) A) and B)
F) A) and C)

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Under Armour Inc., founded in 1995, makes undershirts and other athletic gear using moisture-wicking fabric. This is an example of a pioneering new entry.

A) True
B) False

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The success of an adaptive new entrant can be limited, if the value proposition is perceived as being unique.

A) True
B) False

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TOMS Shoes generates interest in its products without a large advertising budget. It uses a Facebook page to create buzz. This is an example of a


A) strategic action.
B) tactical action.
C) focused advantage.
D) differentiated focus.

E) All of the above
F) None of the above

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Small Business Administration and government regulations prohibit small businesses from bidding on government contracts.

A) True
B) False

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Smell-O-Vision designed an invention to pump odors into movie theatres. It flopped, in spite of its innovativeness. What kind of new entry strategy was the company using to penetrate the market?


A) imitative
B) adaptive
C) pioneering
D) differentiated

E) A) and C)
F) A) and D)

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A firm is considering a large price cut on its leading product as a way to gain market share. One executive strongly disagrees with the price cut. He observes that they are in the same marketplace as their rivals and do not have any competitive advantages in their cost structure. If they cut prices, their competitors will likely do the same. The end result is that everyone will make less money. These arguments are an example of a


A) strategy of co-opetition.
B) strategy of forbearance.
C) hardball strategy.
D) weakness strategy.

E) A) and C)
F) None of the above

Correct Answer

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Which of the following is NOT one of the three characteristics of entrepreneurial leadership mentioned by the text?


A) clarifying job responsibilities
B) dedication and drive
C) commitment to excellence
D) vision

E) A) and B)
F) A) and C)

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